Supercharge your growth

ShelterTech Accelerator is aimed at identifying and supporting entrepreneurs with solutions that can significantly disrupt or catalyse the gaps in the affordable housing sector.

Habitat for Humanity's Terwilliger Center for Innovation in Shelter

The Terwilliger Center for Innovation in Shelter was launched in 2016 with the aim to help housing markets better meet the needs of the low-income households. It achieves this by working to mobilize investment capital to the housing sector, facilitate and advise housing market actors and companies, and share knowledge around affordable housing. As a market facilitator, the Terwilliger Center for Innovation in Shelter aims to catalyze both the demand and supply sides of affordable housing markets to achieve a vibrant housing ecosystem around the world. The Center's ultimate goal is to significantly reduce the housing deficit, thereby, reducing poverty and increasing the quality of life for low-income households. The Terwilliger Center currently works on projects in eight developing countries, has run a similar ShelterTech Accelerator in Mexico and is running one in Kenya in 2018.

Centre for Innovation Incubation and Entrepreneurship

Centre for Innovation Incubation and Entrepreneurship (CIIE) is one of India's leading centres catalyzing the entrepreneurship ecosystem in the country through its various interventions and initiatives. CIIE was set-up by IIM Ahmedabad with support from the Government of India and the Gujarat Government to provide seeding and incubation support with a focus on technology and mass impact areas. We deliver disproportionate impact to entrepreneurship in India by backing purpose-driven entrepreneurs harnessing the power of technology to solve some of India's toughest problems using business models that are specific to India. CIIE is India's largest incubator with over 75+ full-time and part-time employees now spread across major cities including Ahmedabad, Bangalore, Jaipur and Pune - enabling us to work very closely with our entrepreneurs. CIIE has mentored over 5000 entrepreneurs, accelerated over 500 startups and invested in over 100 startups over the past decade. 80 of the startups of CIIE's portfolio has raised follow-up funding.

Benefits for participating startups

We realize that you are on a mission to solve one of India's trickiest problems. And the road is anything but simple. Which is why we are keen to partner with you and give you that extra edge that can take your startup to the next level. The ShelterTech Accelerator offers you unparalleled support including:
CIIE's Founder Network

Peer founders are often the biggest source of learning, inspiration and support. Become a part of CIIE's exclusive founder network of over 300 amazing founders like you who are building awesome companies that are solving India's challenges.

Customized problem solving

As a founder, you are in the business of serial problem solving. Business issues like customer segmentation, pricing, go-to-market, customer service, partnerships; or Product problems like MVP validation, value proposition, user experience, product lifecycle management, technology; or Organizational problems like team structure, organizational processes, recruiting - might create several bottlenecks in your journey. We will help you unpack your challenges, identify the root cause and take the right decisions through highly customized one on one problem solving clinics. One problem at a time.

Startup Coach

Building solutions is not enough. You need to get connected to the right domain experts or service providers to get you problem solved. Our startup coaches will ensure that you are able to follow through and offer you a helping hand wherever required. Your coach is literally a call away.

Financial Support

Companies selected for the accelerator are in good hands - you will have access to a total of Rs. 75 Lakhs of seed funds through the program. Depending on the progress made during the accelerator, a maximum of 2 to 3 startups will receive financial support in terms of equity investments, grants, or both. In addition, we will ensure you present to an audience of some of the top industry names during our Investor Demo Day in July 2019. Not just this, startups that achieve a higher scale of business will have the ability to pitch to the Terwilliger Center for Innovation in Shelter's global venture fund for larger investments.

Global Exposure

ShelterTech Accelerator is a global program with cohorts in Mexico and Kenya. Plug into ShelterTech's network and expand your understanding of the affordable housing challenge. This kind of exposure will not only help you build new mental models, but will also help you startup in exploring if your solution can be expanded to international markets.

Program Format

ShelterTech Accelerator is designed as a two-batch program. In each batch, 5 to 6 startups will be accelerated over a period of 4 months. The first batch is scheduled to kick-off in December 2018, while the second batch will kick-off in April 2019. Investor demo day will be common for both batches and will take place in July 2019. Details about the various phases in each batch are as below:

Call for applications

This is your chance to apply to the program. You will be expected to fill a detailed application form on the website here. The call for applications is live for 30 days, starting from September 29until October 30, 2018.

Shortlisting pitch

Once the call for applications closes, the top 15 to 20 startups will be invited to CIIE for a selection pitch. Your organization will be expected to pitch to a panel of domain experts, investors and mentors, who will evaluate your business idea. The final accelerator cohort of 5 to 6 startups will be selected from the shorlisting pitch, which is expected to take place on the first week of November.

Acceleration Phase

The Accelerator for the first batch of startups will officially kick off in December 2018. The Accelerator is designed as a 4 month non-residential program. This phase will kick-off with a three day workshop at CIIE for the selected founders. During the acceleration phase, startups will be supported through a series of Business Clinics which will focus on solving critical problems for the founding teams. Startup coaches from CIIE will offer customized problem solving and hand holding support to the founders in helping them validate their key business assumptions. In addition to the startup coach from CIIE, founders will also have access to an extended team.

Customer Pitch

A customer pitch marks the end of the acceleration phase. Unlike a Demo Day, startups will not be expected to pitch for funds. Instead, CIIE will invite key industry partners and companies with the ability to pilot your solution or introduce you to the relevant go-to market channel partners.


During the accelerator, partners may choose to offer seed funds to selected 1 or 2 startups. These funds can be offered as equity free grants, investments or both.

Investor Demo-day

Accelerator participating startups will pitch to investors and donors for funds and investments in on the Investor Demo Day, to be scheduled in July 2019.

Who should apply

We are looking for market based and scalable solutions that solve some of the critical challenges in affordable housing. This means your startup should have a for-profit and scalable business model. We are quite keen to look at startups that are building innovative and scalable solutions that

  • Exclusively target stakeholders of the affordable housing ecosystem. This means tailored solutions (B2B, B2C or B2B2C) for the affordable housing segment.


  • May not necessary target affordable housing as the only segment. Startups can be serving adjacent markets, but have the ability (and economic viability) to build use cases for the affordable housing market.

Generally, all startups that we select would be required to have

  • For profit business models, AND
  • A full-time committed founding team

Finally, while preference is given to startups with existing pilots, early customer traction or even sales, we realize that affordable housing is a tough market to crack open. If you wish to apply only with an idea and no validation of your product or proof of concept, make sure that you backup your application with evidence and details about your intellectual property, business background, team and anything else that you may need to make us to understand and endorse your solution.

Supercharge your progress with ShelterTech Accelerator